Businesses, local organisations and individuals in the Yorkshire Dales National Park are being invited to make use of a free listings service for their 2026 events.
The National Park Authority’s What’s On calendar has been shown to be an effective way of promoting an event, from traditional Dales agricultural shows to workshops, fetes and festivals .
And events listed online by Friday 16 January will also be considered for inclusion in the long-running annual printed guide to the Yorkshire Dales National Park, The Visitor 2026.
One of the local organisations to regularly make use of the listings service is Keld Heritage Centre in upper Swaledale. It holds popular walks, talks and workshop events throughout the year.
Project Manager at Keld Heritage Centre, Helen Guy, said getting events on the What’s On page and in The Visitor magazine had helped spread the word:
“Given that we are in such a remote location, being able to advertise our events on the Authority’s website is really beneficial in terms of reaching a wider audience and extending our advertising. Plus, it is a free service which is so helpful as we are a charity with limited funds,” she said.
The National Park Authority website is seen by about two million people annually.
A total of 80,000 copies of The Visitor 2026 will be printed in March and distributed locally, regionally and nationally to tourist information centres, visitor attractions, B&Bs, cafes, service stations and other outlets.
A What’s On events calendar in various formats has been hosted and managed by the Yorkshire Dales National Park Authority for more than 20 years, while The Visitor has been published since 1981.

I am having difficulty in submitting our information for possible inclusion in The Visitor as a one-off entry, rather than individual events.
Leyburn Arts & Community Centre
The Old School House, Richmond Road, Leyburn
DL8 5DL
Tel 01969 624510
We provide regular weekly cinema, music & theatre events all year round for residents and visitors to Wensleydale. See our website for more information. Various ticket prices, free parking.
Thanks if you can include us, or please contact for advice on how to submit on the what’s on page or if you further information is required.
Jeannie Bishop, Volunteer