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Aysgarth Falls National Park Centre Perfectly situated to visit the superb waterfalls on the River Ure, the Aysgarth Falls National Park Centre Information Advisers can also point you in the direction of other lovely walks in the area taking in the surrounding woods or heading up to the lovely villages of Carperby or Aysgarth.

E3 – Creating ‘Visitor Hubs’

Promote the Yorkshire Dales National Park as a leading sustainable tourism destination, including enhancing the locations of four National Park Visitor Centres to create ‘visitor hubs’ that promote local distinctiveness and assist destination promotion for local activities, accommodation, food and itineraries.

How the local partners are doing on this objective

Progress: The four National Park Centres have been upgraded to become wider ‘visitor hubs’. More user-friendly car park signage has been installed, together with new orientation boards with waymarked walks, and free leaflets, maps and key seasonal messages. The Centre in Grassington has been extended and refurbished and this has increased the numbers of visitors using the Centre. ‘Meet and greet’ volunteers and staff engage with visitors outside the Centres to improve the welcome and to help visitors plan itineraries and support local businesses. An all-terrain mobility scooter is now available from the Centre at Aysgarth. ‘Changing Places’ accessible toilet facilities have been installed at the Centres in Hawes and Grassington. All Visitor Centre’s provide seasonal temporary displays and events such as ‘Meet the Maker’ to promote local producers, arts and crafts as part of the annual Cheese and Dark Skies Festivals.

Rationale:  There is increasing evidence that visitors are looking for unique holiday ‘experiences’.  Well-designed visitor hubs would provide opportunities to promote local distinctiveness and the ‘offer’ of each individual dale, giving visitors easy access to information in each locality.

Lead partner:  Yorkshire Dales National Park Authority;

Supporting partners:  North Yorkshire Council; Westmorland & Furness Council;

Further information:      YDNPA – National Park Visitor Centres

Cost over 5 years:              £400,000

Funding shortfall:             £200,000

Related objectives:            A3; B1; B6; B9; C1; C2; E5; E6; E9; F6; F7,

Ecosystem services:    Recreation;

Trade-offs:    None

Baseline: No visitor hubs.