Progress update EE2
Target priority economic sectors that use and reinforce the National Park’s assets (notably the creative industries, food and drink, culture, heritage, education, health and eco-tourism), to diversify the local economy, and promote the Dales as a dynamic area that is welcoming to ‘low impact’ business, supports innovation and offers a healthy and attractive lifestyle.
Green light shows this objective hasProgress status:
been achieved or is on course.
Progress update:
New marketing and promotion initiatives are emerging from the district councils. The Yorkshire Dales National Park Authority is looking to develop a high quality brand, building on the protected area status of the National Park and neighbouring Nidderdale AONB. This will emphasise the EUROPARC brand, local distinctiveness, including local produce and outdoor activities (mountain bike trails, recreational routes and outdoor activities) as means of exploring the area.
Through the Cumbria Fells and Dales LEADER programme, almost £100,000 was provided to 6 projects in and around the National Park. These include projects involving community services and farm diversification.
Last updated September 2011
